Bibliografia
Principal
- Technology Ventures: From Idea to Enterprise: R.C. Dorf, T.H. Byers 2007 2nd ed., McGraw‐Hill International Ed.
- Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers: Geoffrey Moore 1991 HarperBusiness
- Reinventing your Business model: Johnson, M.W., Christensen, C.M. & Kagermann, H. 2008 Harvard Business, Review, 51-59